Adams, Sean, author.

How design makes us think : and feel and do things / Sean Adams.

Hudson, New York : Princeton Architectural Press, [2021]
©2021

256 pages : illustrations (chiefly color) ; 25 cm

"In hundreds of case studies across design disciplines, and using accessible language, AIGA medalist Sean Adams demonstrates the overt and covert techniques expert graphic designers use to engender a reaction in their audience"-- Provided by publisher.
"From posters to cars, design is everywhere. While we often discuss the aesthetics of design, we don't always dig deeper to unearth the ways design can overtly, and covertly, convince us of a certain way of thinking. How Design Makes Us Think collects hundreds of examples across graphic design, product design, industrial design, and architecture to illustrate how design can inspire, provoke, amuse, anger, or reassure us. Graphic designer Sean Adams walks us through the power of design to attract attention and convey meaning. The book delves into the sociological, psychological, and historical reasons for our responses to design, offering practitioners and clients alike a new appreciation of their responsibility to create design with the best intentions. How Design Makes Us Think is an essential read for designers, advertisers, marketing professionals, and anyone who wants to understand how the design around us makes us think, feel, and do things."--Google Books viewed Apr. 19, 2021.

1616899778 (pbk.)
9781616899776 (pbk.)
1616899727 (hbk.)
9781616899721 (hbk.)

Graphic arts Technique.
Graphic arts Psychology.
Visual communication.
Visual perception.
Graphic arts Study and teaching.
Emotions in art.
Social control.
Social engineering.
Visual Perception
Social Control, Formal
Arts graphiques Technique.
Arts graphiques Psychologie.
Communication visuelle.
Perception visuelle.
Arts graphiques Étude et enseignement.
Contrôle social.
Ingénierie sociale.
visual perception.
Design Psychological aspects.
Commercial art.

Localisation: Bibliothèque main 309375
Cote: BIB 254639
Statut: Disponible