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Ever since the creation of the first Penguin paperbacks in 1935, their jackets have become a constantly evolving part of Britain's culture and design history. Rich with stunning illustrations and filled with detail of individual titles, designers and even the changing size and shape of the Penguin logo itself, this book shows how covers become design classics. By looking(...)
Penguin by design : a cover story 1935-2005
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Ever since the creation of the first Penguin paperbacks in 1935, their jackets have become a constantly evolving part of Britain's culture and design history. Rich with stunning illustrations and filled with detail of individual titles, designers and even the changing size and shape of the Penguin logo itself, this book shows how covers become design classics. By looking back at seventy years of Penguin paperbacks, Phil Baines charts the development of British publishing, book-cover design and the role of artists and designers in creating and defining the Penguin look. Coupling in-depth analysis of designers - from Jan Tschichold to Romek Marber - with a wide-ranging look at the range of series and titles published - from early Penguins and Pelicans, to wartime Specials, fiction and reference, this is a distinctive picture of how Penguin has consistently established its identity through its covers, influenced by - and influencing - the wider development of graphic design and the changing fashions in typography, photography, illustration or printing techniques. Filled with inspiring images, "Penguin by Design" demonstrates just how difficult it is not to judge a book by its cover.
Type & typography
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This book provides an essential grounding in type and typography for readers of all levels, from students to professionals. It begins with the authors’ definition of typography as "the mechanical notation and arrangement of language used to make multiple copies, whether by printed or electronic means" and goes on to introduce many other definitions and views of(...)
juillet 2002, London/New York
Type & typography
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This book provides an essential grounding in type and typography for readers of all levels, from students to professionals. It begins with the authors’ definition of typography as "the mechanical notation and arrangement of language used to make multiple copies, whether by printed or electronic means" and goes on to introduce many other definitions and views of typography. The carefully structured text, illustrated with examples throughout, takes the reader through every aspect of the subject, from the history of language and writing systems to the invention of movable type and the evolution of the digital systems of today. The book provides an overview of the bewildering variety of typefaces available and serves as a practical guide to using type as a meaningful element of design in all media.
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Product Description This book focuses on the letterforms and typography in public places, from road signs to building names, that help us to navigate cities and countryside and contribute to a sense of place. Featuring examples from around the world, the book discusses the function and execution of signage. Visually led, "Signs" contains 700 colour images grouped(...)
Signs: lettering in the environment
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Product Description This book focuses on the letterforms and typography in public places, from road signs to building names, that help us to navigate cities and countryside and contribute to a sense of place. Featuring examples from around the world, the book discusses the function and execution of signage. Visually led, "Signs" contains 700 colour images grouped together thematically and described in extended captions, showing the best current examples alongside historical material. Part resource, part celebration, the book forms an exciting visual compendium. Phil Baines is Professor of Typography at Central Saint Martins College of Art & Design in London. Catherine Dixon completed her Ph.D. in typeform description at Central Saint Martin where she is now Senior Lecturer in Typography.
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